Professional Writing Services
Small businesses look at launching their website as a key event in the life of their business, and it is. It’s the start of the company’s foray into digital marketing and all the new customers that come with it. It’s a key part of the company’s small business marketing plan.
Unfortunately, some also look it as the end. Perhaps their thinking is: “Our website is done; check, now onto something else.” These businesses are very dismayed when their site’s search ranking heads steadily downward starting the day it launches. They forgot how Google ranks websites in the search results.
Although there are more than 100 factors used by Google to determine search ranking, two stand out as the most important: relevance and currency. Google puts a lot of weight on how much the content on the site reflects what the user was searching for, and how current the content on the site is.
Good writing and SEO practices will help your site achieve good initial search rankings when it launches. But, failure to regularly post new content will guarantee that the site’s ranking will go down over time. Maintaining good search rankings is critical to the long-term success of your website and your small business marketing efforts.
Our professional writers will not only develop good and relevant content for your site, but they will ensure good SEO practices are used.
We offer writing and content development services by the hour, or as part of a monthly service agreement.
Protect your investment in your website: use PROWrite™ services from Bent Oak to attract new customers, inform existing customers, and enjoy the best possible search ranking.
We Know Small Business™!